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Fluid society

Perspective series

The world in which we’re living and working is constantly changing. All aspects of life, both at home and in the workplace, are being brought together by technology.

We’re calling this ‘fluid society’. In this report we explore how the internet has put a wealth of information within easy reach, and how a unified communications strategy can enable your business to break through these blurring boundaries.

Tied into this is globalisation. Even those content with sticking to their domestic market will still need to think globally. In our survey of 300 senior managers in UK PLCs, 68% believe that it’s easier to trade internationally now than it ever has been. And advances in travel and technology mean even the smallest of businesses can expand beyond their home shores.

The public sector also has some new-found ways of working. Shared services see local authorities collaborating for joint benefit, sharing services like finance, HR and procurement. Initially met with cynicism, 68% of Public Sector leaders we surveyed now view it positively.

The facts

68 percent

68% of senior managers believe it’s easier to trade internationally than ever before.

60 percent

60% of those surveyed said they needed to communicate with colleagues in another country.

68 percent

68% of public sector leaders feel positive about sharing services.

90 percent

90% of businesses that have implemented a unified communications strategy have found it beneficial.

Don’t just take our word for it

media-video-Fluid Society

Connecting with technology

Get real insights into how technology is helping business leaders bring diverse elements – and more people – together.

Alistair Mitchell, founder and CEO of Huddle, explains how socially-driven technology enables your business to be truly productive and efficient.

Business without barriers

Our latest infographic shows how unified communications can help open-minded businesses get ahead. We’ve also highlighted findings from our research showing how technology is helping UK businesses expand overseas, and how working together brings results for everyone.

Fluid Society – the full report

Our Fluid Society report looks at how businesses making a success in global markets take advantage of unified communications to drive collaboration. Our findings show that in a world where physical, social, cultural and technological boundaries are blurring, you need to think differently.

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