Vodafone TV brings all the content families love into one place – helping households spend less time searching and more time watching.
- Vodafone TV brings together live TV, On Demand, streaming, gaming, music and more into one powerful entertainment hub.
- All the content customers love in one place, including Netflix, HBO Max, Freely, an additional150+ live channels, 300+ games and thousands of apps through the Google Play Store.
- Intuitive discovery through Smart AI search and personalised recommendations.
- A companion app keeps entertainment flowing – start a show at home and take it on the move.1
- And with Vodafone SuperMobile™2, customers can get up to 4x faster3 speeds on Vodafone’s new 5G+ FastTrack™ for uninterrupted streaming out of the home.
- Powered by a small but mighty set top box with Android TV, 4K, Dolby Atmos and Dolby Vision.
- Available in October to Vodafone customers with a broadband or mobile plan.
Vodafone has announced Vodafone TV, a new entertainment hub that brings streaming services, including Netflix and HBO Max4, live television, gaming, music and a huge range of content apps together in one place.
With households increasingly juggling multiple subscriptions, platforms and devices, Vodafone TV brings entertainment together into one simple experience. Customers can access the content they love through a single interface, with AI Smart Search, Google Assistant and personalised recommendations helping them discover content across live TV, streaming services, gaming and apps, without jumping between platforms.
At the heart of Vodafone TV is a small but powerful plug-in hub that brings together the entertainment customers love in a single experience, with 4K picture quality, Dolby Vision and Dolby Atmos built in.5
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As viewing habits become increasingly streamed and mobile, Vodafone TV comes with a companion app that keeps entertainment flowing wherever customers are. Viewers can start a programme at home and continue wherever their day takes them. The app mirrors profiles, recommendations, favourites and gameplay across devices, creating one seamless entertainment experience.
Customers looking for the best experience on the move can also pair Vodafone TV with new Vodafone SuperMobile™, powered by Vodafone’s new 5G+ FastTrack™, providing faster, more reliable connectivity for uninterrupted streaming away from home.
At launch, Vodafone TV will:
- Include Netflix and HBO Max, with the option to add other streaming services.
- Come with Freely built-in, bringing together over 70 live channels and thousands of hours of on-demand content from the BBC, ITV, Channel 4, Channel 5 and more, without the need for a dish or aerial.
- Give customers access to more than 300 cloud games, playable on a smartphone or with a Bluetooth controller.
- Let customers rent or buy the latest films directly through Vodafone Box Office.
- Bring together thousands of apps through the Google Play Store. Plus customers can add Disney+, YouTube Premium, DAZN, Spotify and Prime through Vodafone Subscription+6 on a 30-day rolling basis for the ultimate flexibility.
- Enable seamless viewing at home and on the move through the Vodafone TV companion app.
- Include parental controls through a secure Master PIN.
- Deliver a fast and responsive entertainment experience, powered by 3GB of RAM and 32GB of storage for smooth navigation, streaming and gaming.
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Rob Winterschladen, Consumer Director, VodafoneThree said: “Vodafone TV is so much more than TV, it’s a family entertainment platform that brings together live TV, On Demand, streaming, gaming, music and all the apps on the Google Play Store. The entertainment experience is powered by our small yet mighty set top box with 4K, Dolby Vision and Dolby Atmos.
“We’ve made it simple to find and discover content through smart AI voice search and personalised recommendations linked to a user’s profile. And with our companion app, the experience is with you wherever you go. With brilliant content partnerships, including HBO Max, Netflix and Freely built-in – that’s how entertainment should be done.”
Paolo Pescatore, Technology and Telecoms Analyst, added: “Vodafone TV is one of the strongest family entertainment offerings in the UK and provides a clear direction of where home entertainment is heading. The future of streaming is about aggregation, simplicity and discovery, bringing free-to-air, premium streaming, entertainment and gaming together in one place.
“Vodafone’s partnership approach with Freely, Netflix, HBO Max and Google gives households far greater flexibility and choice. It also packs plenty of substance, with 4K, Dolby Vision and Dolby Atmos included, while the box’s power makes navigation fast, content fluid and gaming more immersive.
“Crucially, Freely removes the need for a traditional aerial, reinforcing the wider shift toward an internet-delivered future. This is a smart, modern way to upgrade the TV experience and represents the direction the wider industry is moving.”
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Vodafone TV will be available from October to new and existing Vodafone customers with a home broadband, 5G Broadband or mobile plan – making Vodafone the only Mobile Network Operator in the UK to bundle TV with mobile and mobile broadband giving customers more flexibility.
Will Morse, Vice President Commercial Distribution & Operations, WBD UK & Ireland said: “Six months on from launching HBO Max in the UK and Ireland, we’ve seen an incredible reaction from audiences to our award-winning movies and series, both those newly released, and from our unbeatable library that includes some of the biggest shows and movies in history.
“Partnering with Vodafone will bring HBO Max to even more UK customers, giving mobile and broadband users access to our award-winning movies and series at home via Vodafone TV and on the go. From Max Originals such as The Pitt, to acclaimed series including Succession and Friends and Oscar-winning films such as One Battle After Another and Sinners. Audiences can also look forward to the magic of Harry Potter and the Philosopher’s Stone, this Christmas available to stream exclusively on HBO Max.”
VodafoneThree’s £11bn investment to build the UK’s best network is expanding 5G coverage, reducing not-spots and improving digital infrastructure to bring faster, more reliable connectivity across the UK. The launch of Vodafone TV reflects the growing convergence of connectivity and entertainment, bringing the services customers use every day into one simple experience.
For more information visit the Vodafone website.
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Notes to Editors:
1 On selected content
2 Vodafone SuperMobile: available on compatible airtime plans and devices, enabling faster speed, network prioritisation (up to 600 GB) and minimum guaranteed speed in high demand areas compared to Vodafone’s standard plans.
3 Up to 4x faster speeds: enables you to experience up to 4x faster speeds (up to 600 GB) in high demand areas compared to Vodafone’s standard plans.
4 Netflix Standard with Ads and HBO Max Standard with Ads
5 4K performance, Dolby Vision and Dolby Atmos available on selected content
6 Through Vodafone’s Subscription+ platform customers will be able to add a selection of HBO Max tiers to suit their needs, including Basic with Ads, Standard with Ads, Standard and Premium.
About VodafoneThree
VodafoneThree is the UK’s largest mobile network operator serving the fixed and mobile market, formed following the merger of Vodafone UK and Three UK in June 2025.
Through an unprecedented £11 billion investment, VodafoneThree will build the UK’s best network. The network will deliver reliable, quality connectivity to all nations and regions, creating as many as 13,000 jobs and laying a digital foundation for the country’s growth ambitions.
VodafoneThree is the only mobile network operator with a fully funded, regulated and guaranteed network build plan, reaching 99% 5G Standalone population coverage by 2030 and 99.96% by 2034. From big cities to small towns, and everywhere in between, the company’s mission is to build the UK’s best network.
VodafoneThree encompasses all businesses and assets, including Vodafone UK, Three Mobile, VOXI Mobile, SMARTY and Talkmobile.
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