Press Release | 20 Sep 2018

Vodafone makes UK’s first holographic call using 5G

England and Manchester City Captain Steph Houghton MBE meets young fan Iris virtually as a hologram at the Vodafone Future Ready Conference on Thursday, 20 September 2018.

  • New start-up fund for technology with a social purpose

  • 5G tests to go live, with 1,000 sites by 2020

  • Five new business solutions

  • Improved connected trackers for your pet, luggage and valuables

  • Watch Vodafone make the UK’s first live holographic call using 5G here  

Vodafone today conducted the UK’s first live holographic call using 5G technology. This is a significant milestone in UK communications. The speed of 5G will enable applications as diverse as remote robotic surgery and 4K gaming on the move.

The call today from Vodafone’s Manchester office featured England and Manchester City Women’s Football Captain, Steph Houghton MBE. Using 5G technology, Steph appeared as a live 3D hologram on stage in front of an audience at Vodafone’s UK headquarters in Newbury.

Steph’s hologram gave footballing tips to 11-year-old Manchester City and Lionesses fan, Iris, in Newbury. The exchange demonstrated the exciting possibilities that new technology can bring to sport, including remote coaching and training, as well as the opportunity to bring sports fans closer to their idols.

The call follows the announcement in June this year that seven cities will become Vodafone 5G trial areas from next month. We are also announcing today that Cornwall and the Lake District will receive 5G during 2019, and that we will have 1,000 5G sites by 2020.

With its track-record as a British communications and technology pioneer, Vodafone is committed to helping the UK advance as a digital leader. We are already driving the UK’s transition to a full-fibre future through our partnership with CityFibre. In addition to today’s holographic call, Vodafone is announcing a package of initiatives to drive innovation and growth across the UK.

Vodafone UK Chief Executive Nick Jeffery said: “Vodafone has a history of firsts in UK telecoms – we made the nation’s first mobile phone call, sent the first text and now we’ve conducted the UK’s first holographic call using 5G. We also lead the industry in Internet of Things (IoT) technology, with the world’s largest dedicated global IoT network.

“The initiatives we’ve launched today are designed to ensure that everyone can benefit from the digital technologies transforming how we live and work. From our customers and employees, to university students, digital entrepreneurs and businesses, we want to help people across the UK get ready for a digital future.”

The package of new initiatives includes:

• Boosting digital entrepreneurship:
– A new technology centre and digital incubator in Manchester, in collaboration with the Mayor of Greater Manchester and MediaCityUK.
– Vodafone Techstarter, an award for innovative technology with social purpose. Techstarter offers a £300,000 fund through a partnership with the Vodafone Foundation and Social Tech Trust, the UK’s leading supporter of socially-motivated tech ventures.
– Bright Sparks, a mentorship programme for digital start-ups in partnership with Oxford University Innovation.

• Expanding the UK’s digital talent base:
− Code Ready, a scheme offering frontline employees in our retail stores and contact centres the opportunity to learn to code and acquire the digital skills they need for the future.
− Vodafone Digital Degree, a programme that combines a computer science degree from the University of Birmingham with a tech apprenticeship at Vodafone.

• Offering new business solutions:
− The UK’s first self-optimising tariff which automatically moves business customers to the most cost-effective tariff for them.
− The Gigacube, a mobile WiFi device delivering instant, superfast connectivity for up to 20 users, ideal for anyone wanting to set up a satellite office, pop-up shop or restaurant.
− Software Defined Networking, giving customers control over their network.
− Dedicated Ethernet, offering the fastest optical fibre links on the market.
− Narrowband IoT to connect thousands of smart devices in hard to reach areas.

• Introducing a converged mobile and fixed-line network:
− £700 million expenditure this year on our network in addition to the multi-billion pound investment over the last few years.
− We now run home broadband, mobile, IoT and business services over a single all-fibre converged network across the UK, improving service and cutting energy costs.

• Developing new consumer products and services:
− Today we are announcing a new pet tracker, a luggage tracker and a device to help you keep track of your keys, laptop, briefcase or other valuables. This is part of our V by Vodafone range and joins our V-Kids Watch, V-SOS Band for vulnerable people and our V-Home range.
− VOXI, our youth mobile brand, today announced a partnership with PayPal, giving young customers access to the latest smartphone handsets with a one-click payment option.

Through initiatives like these, Vodafone is helping to build the UK’s digital future.

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For further information:

Vodafone UK Media Relations

Telephone: 01635 693 693


About Vodafone UK

Vodafone UK is a technology communications company that connects people, businesses and devices to help our customers benefit from digital innovation. Our services span mobile, fixed-line connections, home and office broadband, and the Internet of Things (IoT).

We have a strong track record as a tech pioneer, making the UK’s first mobile phone call, sending the first text message, and making the UK’s first live holographic call using 5G in 2018. We were the first to start carrying live 5G traffic from a site in Salford, Greater Manchester and now have 5G in locations across Germany, Ireland, Italy, Spain as well as the UK. Meanwhile, our 4G network coverage currently reaches over 99% of the UK population.

Today, Vodafone serves more than 18 million mobile and fixed-line customers in the UK. Vodafone is the largest provider of full fibre in the UK – our superfast broadband services are now available to nearly 12 million homes across the UK.

Sustainability is also at the heart of what we do: as of 1 July 2021, 100% of the grid electricity we use in the UK is certified to be from renewable sources.

For more information about Vodafone UK, please visit:

Vodafone UK Media Relations

Telephone: +44 (0) 1635 693 693


Twitter: @VodafoneUKNews


Vodafone Limited

Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN

Registered in England No: 1471587