Vodafone and performance poet Sophia Thakur call on the UK to help ‘close the divide’ by searching everyone.connected to see what support is available and how they can get involved.
- 500,000 milestone reached, as cost-of-living crisis increases the need for free connectivity.
- Award-winning performance poet and author, Sophia Thakur, pens ‘The Divide’, an emotive spoken word poem to highlight the impact a lack of connectivity can have.
- Vodafone and Sophia call on the UK to help ‘close the divide’ by searching everyone.connected to see what support is available and how they can get involved.
As part of its long-term commitment to close the digital divide, Vodafone has reached the half million mark in its campaign, having donated 500,000 free connections to people across the UK. As the need for free connectivity grows as a result of the cost-of-living crisis, Vodafone wants to raise awareness of the issue and its everyone.connected programme. The programme provides people with a free SIM with 20GB of data a month, for six months – plus unlimited calls and texts – through a network of charity partners.
Despite over a million households living without access to the internet, only 1-in-5** people are aware of the issue. As a champion of the cause, Vodafone commissioned award-winning performance poet and author, Sophia Thakur, to pen an emotive poem to highlight the impact digital exclusion can have. Her performance, entitled ‘The Divide’, shows how ‘simple’ everyday actions such as booking a GP appointment, applying for a job or paying a bill are almost impossible when you don’t have what most of us take for granted. She paints a picture of a group excluded from society, looking on from the sidelines, not being able to take part – just because they aren’t connected.
Sophia said: “With each passing day we see the world becoming more dependent on connectivity, but we often forget about those who are living without it. Reliable connections can help more people to access even the most basic things that many others take for granted. I hope that, through the work Vodafone is doing and by raising awareness of the issue of digital exclusion, we can fill the gap and close the divide.”