Press Release | 29 Mar 2021

Back by popular demand: Vodafone relaunches six months’ free broadband offer for small businesses

Vodafone UK's small business broadband offer is back by popular demand, as research shows that 51% of small businesses believe they are paying too much for their broadband.

  • Vodafone brings back six months’ free broadband offer, giving small businesses an extra boost as lockdown restrictions are gradually relaxed.
  • Vodafone first launched the offer last year to support small businesses during the first lockdown.
  • Research from Vodafone shows that 51% of small businesses believe they are paying too much for their broadband.

United Kingdom: Following the popularity of its six months’ free broadband for small businesses offer last year, Vodafone has relaunched the promotion as it continues to provide support for small businesses struggling through the pandemic, even as lockdown restrictions gradually begin to ease.

The six months’ free broadband offer is available on a 24-month contract to new small business customers (1-50 employees) as well as existing customers who are due an upgrade. The promotion ends on 30 April 2021.

Having access to a reliable broadband connection has been essential for small businesses during the pandemic. But cost and reliability have been issues for many small business owners. A recent study conducted by market research firm Bryter and commissioned by Vodafone found:

  • 51% of small businesses believe they are paying too much for their broadband;
  • 41% of small business owners find their current broadband connection unreliable;
  • 32% of small businesses believe their broadband connection isn’t fast enough;
  • 13% of small businesses feel their current internet connection is holding their business back.

Anne Sheehan, Business Director, Vodafone UK, said: “While we have a clear roadmap out of lockdown, small businesses are still facing significant challenges. There is still huge uncertainty and money is incredibly tight for many business owners.

“That’s why I’m pleased to be able to relaunch this offer of six months’ free broadband. I hope that with one less bill to worry about, small businesses can focus on more pressing issues.”

Continuing its vital support for small businesses during the pandemic, Vodafone also launched Shout Out for Small Businesses, a new campaign offering small businesses the opportunity to win a bespoke social media marketing campaign on Facebook and Instagram, potentially reaching more than a million people.

Vodafone also launched its V-Hub by Vodafone  SME digital support platform to help small businesses develop their digital capabilities as they get back on their feet following the COVID-19 pandemic. Users have access to one-on-one support with a dedicated business adviser, as well as a continually updated online knowledge centre covering topics such as website creation, digital marketing, remote working and cybersecurity.

Once the initial six-month period has passed, the monthly fee will revert to the standard rate of £19.17 (+20% VAT) a month for Business Broadband Superfast 1 and £22.50 (+20% VAT) a month for Business Broadband Superfast 2. There are no upfront fees to pay.

Small business customers who are interested in taking up the six months’ free broadband offer should visit the Vodafone UK website.


Notes to Editors

Terms and conditions

Offer ends 30/04/2021. Available to new customers, existing mobile customers and out-of-commitment Business Broadband customers only. 24-month contract on Business Broadband. Six months free then 18 monthly payments of either £19.17 (+20% VAT) a month for Superfast 1, 35Mbps average download speed; or £22.50 (+20% VAT) a month for Superfast 2, 63Mbps average download speed. Availability and speeds may vary. No installation fee applicable. Terms and conditions apply.

Research was commissioned by Vodafone and conducted by market research firm Bryter from January to February 2021.

Follow @VodafoneUKNews on Twitter.

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About Vodafone UK

Vodafone UK is a technology communications company that connects people, businesses and devices to help our customers benefit from digital innovation. Our services span mobile, fixed-line connections, home and office broadband, and the Internet of Things (IoT).

We have a strong track record as a tech pioneer, making the UK’s first mobile phone call, sending the first text message, and making the UK’s first live holographic call using 5G in 2018. We were the first to start carrying live 5G traffic from a site in Salford, Greater Manchester and now have 5G in locations across Germany, Ireland, Italy, Spain as well as the UK. Meanwhile, our 4G network coverage currently reaches over 99% of the UK population.

Today, Vodafone serves more than 18 million mobile and fixed-line customers in the UK. Vodafone is the largest provider of full fibre in the UK – our superfast broadband services are now available to nearly 12 million homes across the UK.

Sustainability is also at the heart of what we do: as of 1 July 2021, 100% of the grid electricity we use in the UK is certified to be from renewable sources.

For more information about Vodafone UK, please visit:

Vodafone UK Media Relations

Telephone: +44 (0) 1635 693 693


Twitter: @VodafoneUKNews


Vodafone Limited

Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN

Registered in England No: 1471587