Press Release | 22 Mar 2022

Vodafone drives SoHo businesses into the fast lane with ultrafast full fibre broadband offer

Switching to full fibre is now faster, cheaper and easier, with free installation and expert advice from Vodafone’s dedicated business team.

  • Vodafone launches ultrafast Fibre To The Premises (FTTP) broadband for the small office/home office (SoHo) sector.
  • The service will help to supercharge small business productivity with lightning-fast speeds.
  • Switching to fibre is now faster, cheaper and easier, with free installation and expert advice from Vodafone’s dedicated business team.

United Kingdom: Vodafone has today expanded its connectivity portfolio in the small business sector with ultrafast full Fibre To The Premises (FTTP) broadband now available for small office/home office (SoHo) businesses.

Defined as businesses with fewer than 10 employees, SoHo businesses can now accelerate their productivity and get more done in less time thanks to a dedicated full fibre connection direct to their business premises, offering ultrafast speeds starting from 100Mbps.

Fibre To The Premises (FTTP) – often referred to as ‘full fibre’ – removes the need for traditional street cabinets and copper wires, enabling the fastest available broadband speeds for businesses and consumers alike. It also allows businesses to connect to broadband directly, without a traditional phone line, so businesses will not be impacted by the shutdown of ISDN and PSTN phone lines in 2025.

The offer from Vodafone ensures SoHo businesses can benefit from:

  • Ultrafast connectivity, with download and upload speeds faster than traditional copper broadband, ensuring painless video conferencing, smooth buffering and clear audio.
  • Next generation reliability, providing complete connectivity peace of mind.
  • Free installation, with no upfront costs.
  • Fast and simple switching, with support available from Vodafone’s dedicated team of business experts.
  • Future-proof infrastructure, with full support for next generation voice and no traditional phone line required.

Ofcom’s Connected Nations 2021 report estimates gigabit-capable coverage to currently be available to over 60% of the UK, with full-fibre broadband from Vodafone now covering 26 UK towns and cities, rising to 35 in the coming months through partnerships with CityFibre and Openreach.

Andrew Stevens, Head of UK Small and Medium Business, Vodafone said: “Small businesses operate in an increasingly digital-first environment, one where virtual meetings, hybrid working and online commerce are the norm. People are now more likely to first encounter and engage with a typical small business online than they are ‘in real life’, and business owners need to know they can stay connected with remote teams to serve their customers and keep everything running smoothly.

“We’ve made it really simple to switch to ultrafast full fibre, with no upfront installation costs – perfect for today’s busy SoHo businesses who want to prioritise productivity and growth post-pandemic.”

Find out more about Vodafone’s superfast full fibre broadband packages for small businesses.


Notes to editors

Average speeds: average download speeds through a wired connection. We base our average speeds on sync speed (the speed of your line from the street cabinet or telephone exchange to your router). Speeds may vary significantly by location and are dependent on all equipment meeting minimum specifications, being fully functional and working at full speed. The range of wireless equipment can vary according to the layout of your home. Other factors can also impact internet speeds, such as distance of your home from the network exchange, the number of people using the internet, the level of use of the internet and other environmental and technological influences.

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About Vodafone UK

Vodafone UK is a technology communications company that connects people, businesses and devices to help our customers benefit from digital innovation. Our services span mobile, fixed-line connections, home and office broadband, and the Internet of Things (IoT).

We have a strong track record as a tech pioneer, making the UK’s first mobile phone call, sending the first text message, and making the UK’s first live holographic call using 5G in 2018. We were the first to start carrying live 5G traffic from a site in Salford, Greater Manchester and now have 5G in locations across Germany, Ireland, Italy, Spain as well as the UK. Meanwhile, our 4G network coverage currently reaches over 99% of the UK population.

Today, Vodafone serves more than 18 million mobile and fixed-line customers in the UK. Vodafone is the largest provider of full fibre in the UK – our superfast broadband services are now available to nearly 12 million homes across the UK.

Sustainability is also at the heart of what we do: as of 1 July 2021, 100% of the grid electricity we use in the UK is certified to be from renewable sources.

For more information about Vodafone UK, please visit:

Vodafone UK Media Relations

Telephone: +44 (0) 1635 693 693


Twitter: @VodafoneUKNews


Vodafone Limited

Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN

Registered in England No: 1471587