Press Release | 27 May 2021

Vodafone customers can enjoy 25% off food and two-for-one meals at local dining destinations for 12 months with VeryMe Rewards

To claim their membership, Vodafone UK customers must sign up using the My Vodafone app before 26 July 2021.

Vodafone is offering customers a 12-month membership to ‘Eat Local’ as part of its VeryMe Rewards. To redeem this offer, customers simply open the My Vodafone app, tap on ‘VeryMe’, claim the offer and their membership will be valid for 12 months from the date they claim.

Vodafone customers will then enjoy exclusive access to members-only discounts and offers across the UK, including two-for-one meals and 25% off food and drink at family-run eateries. They will also be able to dine at Michelin-starred bistros for less.

Customers must sign up before 26 July 2021 to claim their membership. Once active, they will be able to find their membership card in the ‘My rewards’ section of the My Vodafone app.

The launch of the ‘Eat Local’ membership is part of Vodafone’s continuing drive to support businesses and the high street as the UK eases out of lockdown. It follows Vodafone’s recent relaunch of its one year free broadband offer  for small businesses, as well as new business boosting packages to help small businesses in the UK digitalise and grow.

Vodafone’s VeryMe Rewards launched in November 2018 and more than 51 million rewards have been claimed to date. The loyalty programme uses machine learning to tailor and personalise deals to meet individual tastes, with daily rewards including free treats and money off well-known brands. Over time, the app learns what customers like so that they don’t miss out on deals from their favourite brands.

VeryMe Rewards can be accessed via the My Vodafone app, which can be downloaded from the App Store and Google Play store.


Notes to editors

Offer ends (and claims must be made by) 23.59 on 25 July 2021. Membership valid for 12 months from date claimed. Membership will cease automatically after 12 months. One entry per user. Eligibility to enter: open to all Vodafone Pay Monthly mobile customers and Business customers with one to nine employees. Pay As You Go customers must top up at least £10 every six weeks to enjoy full access to VeryMe Rewards and claim an Eat Local membership.

Must call restaurant in advance to make a booking. Must state that you are a Gourmet Society member at the time of booking. Must present Membership at the time of purchasing the meal/s. Please check individual restaurant listing to find out maximum number of diners per party. Please follow government guidelines for your local area at all times.

Check the VeryMe Rewards webpage for full terms and conditions.

About Vodafone UK

Vodafone UK is a technology communications company that connects people, businesses and devices to help our customers benefit from digital innovation. Our services span mobile, fixed-line connections, home and office broadband, and the Internet of Things (IoT).

We have a strong track record as a tech pioneer, making the UK’s first mobile phone call, sending the first text message, and making the UK’s first live holographic call using 5G in 2018. We were the first to start carrying live 5G traffic from a site in Salford, Greater Manchester and now have 5G in locations across Germany, Ireland, Italy, Spain as well as the UK. Meanwhile, our 4G network coverage currently reaches over 99% of the UK population.

Today, Vodafone serves more than 18 million mobile and fixed-line customers in the UK. Vodafone is the largest provider of full fibre in the UK – our superfast broadband services are now available to nearly 12 million homes across the UK.

Sustainability is also at the heart of what we do: as of 1 July 2021, 100% of the grid electricity we use in the UK is certified to be from renewable sources.

For more information about Vodafone UK, please visit:

Vodafone UK Media Relations

Telephone: +44 (0) 1635 693 693


Twitter: @VodafoneUKNews


Vodafone Limited

Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN

Registered in England No: 1471587