New iPhone 11 Unlimited

On our Best Ever Network

Why Vodafone is the best destination for iPhone

Unlimited data plans

Enjoy your new iPhone even more with our new unlimited data plans.

Our best ever network

We're fast, reliable, and innovating all the time. Benefit from our best ever 4G network and a growing 5G network too.

Best ever trade in offer

Trade in your old iPhone for the iPhone you want, and we'll take up to £15 a month off your bill.

12 month upgrade promise

Get the phone you love today and we promise you can upgrade, fee-free, to any new model after 12 months.

Discover the incredible new iPhone 11 range, Apple Watch and iPad

Trade in offer - from £45pm +£29 upfront
iPhone 11


iPhone 11

All-new dual-camera system with Ultra Wide lens. Night mode and stunning video quality. Water and dust resistance. All-day battery life. In six stunning colours. Experience iPhone at 11.

Trade in offer - from £57pm +£49 upfront
iPhone 11 Pro


iPhone 11 Pro

All new triple-camera system. All-day battery life. The fastest chip in a smartphone. And the brightest iPhone display yet. iPhone just went pro.

Trade in offer - from £63pm +£49 upfront
iPhone 11 Pro Max


iPhone 11 Pro Max

All new triple-camera system. All-day battery life. The fastest chip in a smartphone. And a 6.5-inch Super Retina XDR display—the biggest and brightest display in an iPhone.

Trade in your iPhone 8 or newer and save up to £15 a month

Traded in device

Monthly discount

24 month discount

iPhone 7 & 7 Plus (32GB, 128GB, 256GB) in-store or via chat£5£120
iPhone 8 & 8 Plus (64GB, 256GB)£15£360
iPhone X (64GB, 256GB)£15£360
iPhone XR (64GB, 128GB, 256GB)£15£360
iPhone XS & XS Max (64GB, 256GB, 512GB)£15£360

Trading in your iPhone before 19 November

To trade in your iPhone it needs to turn off and on, have a working touchscreen without any cracks or chips, and have Find my iPhone disabled (here’s how).

If your old iPhone ticks all those boxes, you’re good to go – buy your new iPhone and we’ll send you an envelope – simply put your old one in there, and send it back to us. Trade-in terms apply.

Red Ribbon Service

Warranty and Customer Care

Two year warranty and 24/7 free customer care.


1000s of rewards designed around you with weekly treats on the My Vodafone app.

Watch Tech Team

Your dedicated Watch Tech Team is here to help with any queries from set up to support.

Retail Stores

401 retail stores for click and collect and Tech Team.

More from Apple

Find more amazing iPhone models like iPhone XR, and XS, plus classics like iPhone 6s at Vodafone.

iPhone XR


iPhone XR

6.1-inch Liquid Retina display. Industry-leading colour accuracy. Breakthrough camera. iPhone XR: available in six stunning finishes.

iPhone XS


iPhone XS

5.8-inch Super Retina display. Dual lens camera. Depth Control. Advanced Face ID. And the smartest, most powerful chip in a smartphone.

iPhone XS Max


iPhone XS Max

6.5-inch Super Retina display. Dual lens camera. Depth Control. Advanced Face ID. And the smartest, most powerful chip in a smartphone.

Compare iPhone models

Use our iPhone comparison tool to help you compare models and choose the one for you.

Apple Watch

Stay active, healthy and connected with Apple Watch. Apple Watch Series 5 features an Always-On Retina display, a built-in compass and international emergency calling*, an ECG app that checks your heart** and more. Apple Watch Series 3 features an optical heart sensor that measures your heart rate and an activity dashboard, so you can see how much you’ve moved, how many calories you’ve burned, pace your runs and more.

Find out more

Apple accessories

Accessorise your iPhone or iPad with Vodafone’s range of Apple accessories. Featuring iPhone phone cases and iPad smart covers to keep your device protected, Apple EarPods and AirPods, Apple Lightning to USB cables and more.

Apple accessories
Terms & conditions

Here are the terms and conditions for trading in your Trade In Device for a monthly reoccurring discount on your New Plan (the “offer”).  The services are operated by Brightstar 20:20 UK Limited on our behalf, their terms and conditions will also need to be read and accepted. You can find those here.

When taking this offer you will be contracting with us (our company information is at the end of these terms).

We recommend that you read these terms carefully before using the site and submitting your sales order. They are designed to ensure that you get the correct monthly reoccurring discount. On the check-out page you will need to tick the box indicating that you accept them. If you don't want to accept, you will not be able to receive the Trade In discount.

How does the offer work?

You can trade in any one of the following devices in-store or by calling our agents (“Trade In Devices”):

Please note: devices with an * next to them are also available for trade in online

a)      iPhone 7
b)      iPhone 7 Plus
c)      iPhone 8*
d)      iPhone 8 Plus*
e)      iPhone X*
f)       iPhone XR*
g)      iPhone X*; or
h)      iPhone XS Max*

To receive the offer, you must purchase a pay monthly plan on one of the following devices, at the time of trade in (“New Plan”):

Eligible devices for purchase:

a)      iPhone 11
b)      iPhone 11 Pro
c)      iPhone 11 Pro Max
d)      iPhone X
e)      iPhone XR
f)       iPhone XS; or
g)      iPhone XS Max

You can also trade in your Apple Watch series 3 or 4 (any variant, GPS and/or Cellular) if you purchase a new Apple Watch series 5 to receive a monthly reoccurring discount.

Once you have traded in your Trade-In Device, and chosen your New Plan, you will receive a monthly reoccurring discount. The amount of your monthly discount will be indicated to you at the time of purchase.

Contact us

If you have any questions concerning this site or the services, we provide please contact us.

Vodafone Limited, registered in England number 1471587 at Vodafone House, The Connection, Newbury, Berkshire, RG14 2FN.

Vodafone 12 Month Upgrade Promise is available to Consumers and Small Businesses who purchase an iPhone 11, iPhone 11 Pro or iPhone 11 Pro Max on a Vodafone Pay Monthly plan between the 13th September 2019 and the 28th February 2020.

If you have taken your agreement out with one of our distribution or VPS partners (for example, Carphone Warehouse, OneCom) you will not qualify for the Vodafone 12 Month Upgrade Promise. 

How it works
After 12 months from your agreement start date, you can call us on 191, find us on or visit your nearest store to benefit from the Vodafone 12 Month Upgrade Promise.

You can upgrade from your pay monthly iPhone plan to a new pay monthly phone of your choice (“new plan”), subject to the following:

a)    The new plan you choose must cost the same (or more) per month as your current iPhone plan; and
b)    Your iPhone handset is returned in reasonable condition (for trade in terms and conditions, please click here). 

Your current plan will then end, you will need to return the handset and you will start a new plan (which will have a new minimum term period).

What do I have to pay?
You will not pay an early upgrade fee, but you will still need to pay the upfront costs of the new phone you choose to upgrade to (if any) in addition to the applicable monthly fee for your new plan.

What plans can I upgrade on?
You can upgrade to any pay monthly price plan that has an equal or higher monthly price plan fee.

Where can I find more information?
You can find out more information by visiting our webpage here, or call us on 191 free from your Vodafone mobile.

We are
Vodafone Limited, Vodafone House, The Connection, Newbury, Berkshire, RG14 2FN