Why a more powerful smartphone is good value for your business

With smartphones now a significant business cost, balancing performance with value for money should be an important factor when choosing devices.



Smartphones are becoming increasingly integral to the way enterprises are run, so it’s likely that a large proportion of your workforce benefit from access to a work mobile. As with any other business cost, however, it’s important to ensure that expenditure on what should be an asset is worth the benefit it provides.



Performance has a price



While increased affordability was a key factor in driving mobile phone uptake through the 1990s, since the turn of the century, prices have headed in the other direction. In fact, between 2000 and 2020, the price of a high-end mobile soared by nearly 500%.

On the face of it, that may make a high-performance smartphone seem like an expensive luxury for a business user, but think about what a smartphone really is. While it has phone in its name, it’s the ‘smart’ part that’s more relevant to how our mobile devices are used today, particularly in a business context.

Today’s mobile phones boast a staggering array of features, giving them more in common with your work laptop than the phone you may still have sitting on your desk (and how often does that even ring these days?). That makes smartphones packed with the latest miniaturised technology capable of helping you carry out a wide range of productive tasks. However, it also makes them costly to make – and therefore to buy.



Power with affordability



Ultimately, selecting the right mobile for your business is not just about outright cost. Like any capital expenditure, it’s about the return on investment from your outlay. By incorporating recent advances in generative artificial intelligence (AI), the latest generation of smartphones promise a step change in productivity. The question is, are they affordable enough to justify changing up?

Unlike some smartphone manufacturers, Google has always made affordability a key feature of its Pixel models. So, while the cost of certain high-end mobiles will put a major dent in your operational budget, Google’s Pixel 9 is designed to combine the significant business benefits of AI-driven productivity with the best possible value for money.

With a powerful 4,700 mAh battery, Pixel 9 is designed to easily last your workday, whatever task you’re using it for. It boasts Google’s powerful AI-ready Tensor G4 chip to put all the productivity advantages of generative AI at your fingertips – from automating tasks and analysing data to enhancing decision making and supporting idea creation. And it comes with Google’s Gemini AI assistant fully integrated, so you can move seamlessly between functions to carry out complex tasks with ease.

Pixel 9’s premium design employs high-quality materials including Corning® Gorilla® Glass Victus® 2 for both performance and durability. However, it’s not just Pixel 9’s exterior that’s built to last. To extend the phone’s lifespan, Pixel 9 comes with seven years of OS and security updates and Pixel Drops that deliver new features and functionalities as they are developed and released. As a result, it’s a phone that can grow with your business, reducing the need for frequent upgrades. Considering everything Pixel 9 offers, you may be pleasantly surprised by the price.



Learn more: Learn more about how Google’s Pixel 9, Pixel 9 Pro and Pixel 9 Pro XL models can deliver value for money for your business by visiting our Google Pixel showcase here.

For more information on how to get more value for money with your business, discover 1-2-1 support from our friendly V-Hub Digital Advisers.

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