The best iPhones in 2026: Which one should you buy?

Your ideal iPhone storage size depends on how you use your phone:

• 128GB – recommended for everyday use: calls, texts, and apps

• 256GB – better if you take lots of photos and videos, stream music or play games

• 512GB or 1TB – best for heavy users who store large amounts of content on their smartphone

Keep in mind that iPhone storage can’t be expanded after purchase. However, you can subscribe to iCloud to store photos, videos, and files online, freeing up space on your phone.

The right upgrade depends on your current phone, your priorities, and your budget. Here are some tips to point you in the right direction:

• Consider the time jump. If your current phone is more than three generations old, any new model will feel like a substantial leap. You should feel the difference in faster performance, better battery life, and an improved camera system.

• Consider your needs. If you shoot a lot of videos, game regularly, or use your phone for work, a Pro or Pro Max model will make a noticeable difference. For everyday use, the standard iPhone is the right choice.

• Don’t downgrade on storage. If you’re frequently running low, use your upgrade as an opportunity to go bigger.

Here are a few things to keep in mind if you want to choose an iPhone that stands the test of time:

• Think about the chip. Apple supports iPhones with software updates for around five to seven years. The newer the chip, the more years of updates you have ahead of you. If longevity matters, prioritise the latest generation.

• Go Pro if you can. Pro models receive the biggest performance and camera upgrades each cycle.

• Buy more storage than you need today. Apps, photos, and videos only get bigger over time. Running out of space is one of the fastest ways to make a phone feel old.

• Choose a neutral colour. They’re versatile, suit most cases and accessories, and tend to hold their resale value better than bolder options.

• Look after your phone. A case and a screen protector can help to keep your phone safe. For suitable options, see which accessories we sell

A phone in good condition is worth significantly more when it’s time to upgrade. Find out what your current iPhone is worth on our trade-in page

Apple launches a range of iPhone models each year, aimed at different types of users. Here’s how to work out which one of the most common models is right for you:

• Standard iPhone – for the everyday user. It’s capable and great value, handling daily tasks with ease.

• iPhone Pro – worth the upgrade if you shoot a lot of photos and videos, want a sharper display, or use demanding apps. A solid choice for work and creative use.

• iPhone Pro Max – everything the Pro offers, plus a larger screen and longer battery life. Ideal if you game regularly, consume a lot of content, or simply prefer a bigger smartphone.

Yes, Apple’s smartphones are among the best for gaming, largely due to these factors:

• Performance – Apple’s A-series chip is built into every iPhone and delivers smooth, responsive gameplay, even on graphically demanding titles.

• Game library – the App Store has one of the largest and highest-quality mobile gaming libraries, including titles not available on Android.

• Apple Arcade – Apple’s gaming subscription gives you access to hundreds of ad-free, premium games for a fixed monthly price.

• Battery – gaming drains battery faster than most other tasks. If you’re a heavy gamer, Pro Max models, such as the iPhone 17 Pro Max, will make a noticeable difference due to their larger battery capacity.