Non-geographic calls

What is happening?

 Ofcom has changed the way calls to 0800, 0808, 084,087, 09, 116 and 118 numbers are billed. The changes apply to customers with mobile price plans only, and are aimed at making it easier for everyone to understand how much calls to these numbers cost. 

Freephone numbers

Calls to 0800, 0808 and 116 numbers will be free from your mobile, just as they are from landlines.

Changes to numbers starting with 084, 087, 09 and 118

As well as the Freephone changes, there are some changes to the way Vodafone charge for 084, 087, 09 and 118 numbers:


  • 08 numbers are typically used for banks, utility companies, customer helplines and government departments
  • 09 numbers are typically used for premium rate services
  • 118 numbers are used for Directory Enquiries services

Charges for these service numbers will be split into two parts:

  • the Access Charge – this is how much Vodafone will charge you per minute for making the call
  • the Service Charge – this is the charge that is set by the company who is providing the service

The sum of the Access Charge and Service Charge is your total cost of the call. See call charges for our current prices.

Make savings if you call 084 or 087 numbers regularly

Get 300 minutes to call any number starting with 084 and 087 in the UK, for just £2.50 a month.
To get this monthly add on, simply text NONGEO to 97886

Please note: the add-on covers both the service and access charge.

Is there any more information available on the changes?

Ofcom have created a webpage to support the changes in the industry. Please visit UK Calling to find out more

Payment Services Regulation 2017

On 13 January 2018 an updated piece of banking legislation came in to force called the Payment Services Regulation 2017 (PSR17). This legislation is primarily focused on banking payment services, and to increase competition in the banking sector.

However, telecom companies that charge third-party services to their customers’ bills are also covered by this new legislation. We and our contemporaries must, for the first time, limit these payment services to £240 a month and £40 for any single transaction.

As we’re obliged to ensure our customers stay within these limits, we’ve set the single transaction limit to £30 to remain compliant with the Phone-paid Services Authority.